The Association of Volleyball Professionals (AVP), a leader in professional beach volleyball, has announced Waterloo Sparkling Water as its exclusive sparkling water partner for the 2026 season. This partnership will bring the popular beverage to various AVP events across the United States, featuring prominent locations from Miami to Los Angeles.
Beach volleyball fans can enjoy Waterloo's full-flavor sparkling waters at AVP League and AVP America events. The partnership strives to enrich the spectator experience while expanding the reach of both Waterloo and the AVP. The 2026 season will mark the return of successful events in cities like New York, Dallas, and Chicago, and will venture into new markets such as Aspen, Las Vegas, and Belmar, New Jersey.
Alongside the AVP League events, the 2026 schedule includes the AVP Heritage Tournament Series with significant stops in Manhattan Beach and Huntington Beach, known for their deep beach volleyball history. This collaboration seeks to bring beach volleyball to new audiences and strengthen the league’s status as a top sports destination under the sun.
AVP's dedication to providing top-tier live sports experiences continues through partnerships, and with Waterloo Sparkling Water in the mix, fans and athletes can anticipate a refreshing infusion of flavor to their beach volleyball experience. As the AVP grows, this new partnership with Waterloo will broaden the league's impact and introduce something fresh to its diverse audience.
For more details, visit the AVP official announcement.