The AVP, a leading professional beach volleyball league, has partnered with Beach Juice for the upcoming seasons. This collaboration appoints Beach Juice as the exclusive Official Hard Tropical Punch and Wine Ready to Drink partner for the 2026 and 2027 seasons. Fans can look forward to enjoying Beach Juice's zero sugar, 11% ABV beverages from Miami to Los Angeles. The partnership even extends to exciting new locations like Aspen and Las Vegas.

Beach Juice will have a prominent presence at the AVP League and its Heritage Tournament Series events. Be prepared for eye-catching branding and interactive activities designed to elevate the event experience. This collaboration also extends to national broadcasts on the CW and CBS Sports, which will bring the action to millions. Engaging digital content will further celebrate the vibrant beach lifestyle closely associated with beach volleyball.

As the AVP expands into new markets and continues its presence in cities like Chicago and New York, the 2026 schedule promises a thrilling season from May through September. Partnering with innovative brands like Beach Juice enhances the fan experience and broadens AVP’s audience. Beach volleyball maintains its popularity as a top sport in America. Tickets for the 2026 season are available now, allowing fans to join the excitement live at these iconic venues.

For more details, you can view the full article on the AVP website.